Pt Kereta Api Indonesia (Persero) Strategy in Facing Corona Virus Disease-19 Pandemic
DOI:
https://doi.org/10.37506/ijfmt.v15i4.16786Keywords:
Covid-19, Pandemics, Sustainability.Abstract
The purpose of this research is to study and find out the strategies implemented by KAI in dealing with the
impact of the Covid-19 pandemic on KAI’s performance. The method of analysis in this study is a qualitative
descriptive method by analyzing all the data related to the topic being studied, which is then presented
with fairly comprehensive and comprehensive arguments. The results showed that the very fast growth in
the last ten years is KAI’s performance that should be appreciated. However, the Covid-19 pandemic is a
reminder that economic development (profit) must be accompanied by the principles of sustainability and
environmental and social concerns. The current situation in the impact of the Covid-19 Pandemic is very
unfavorable for achieving revenue targets for passenger and freight transport. KAI has carried out various
strategies in dealing with the impact of the Covid-19 pandemic. Several things that have been done by KAI
in dealing with the impact of the Covid-19 pandemic include: 1. Protecting passengers and employees of
KAI by prioritizing health through the Covid-19 prevention protocol; 2. Maintain company liquidity by
preparing several scenarios, if the pandemic ends in June, August or December; 3. Perform cost efficiency
(operational expenditure) and reduced investment (capital expenditure) to balance the potential decline in
income.
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